Idebenol Information: You’ve seen it on the news… you’ve read about it in magazines… The new “wonder” potion is called Idebenol (pronounced e-deb-in-all), from prestige skin cream developer Sövage Dermatologic Laboratories. But why are cosmetic “insiders” betting that Idebenol will not only make you look years younger but will breathe new life into a maturing (some would say “stagnant”cosmetic industry? Well, it’s surely not Idebenol’s less-than-spectacular (some would say rather plain) pale green and white packaging. Nor is it the fact that Idebenol touts itself as a “Facial Anti-Oxidant.” Let’s be real; anti-oxidants are nothing new. So why is everyone so excited? The reason everybody is so excited about Idebenol is that it can virtually reverse the hands of time. I know, “reverse the hands of time” sounds a wee bit trite, but here’s one juicy little fact that will get you off your butt and running to your favorite cosmetic counter: In a clinical trial conducted on women with an average age of 67, these “mature” women increased their Skin Renewal Rate, or “SR2,” so dramatically that it matched the skin renewal rate of women in their late 20s (29- year-olds to be exact). That’s right. 67-year-old skin with a renewal rate of a 29-year-old. Amazing! So what is a Skin Renewal Rate, you ask? Well, as it was explained to me, Skin Renewal Rates reflect the speed at which new skin cells replace old skin cells… in other words, it’s a standardized measure scientists use to determine the skin’s “aging” parameters… and one reason a 29-year-old always looks younger than a 67-year-old. Not quite there yet? It turns out that Idebenol does more than just make you look younger. Idebenol is a highly selective “free radical killer.” But what in the world are “free radicals,” and how does “killing” them help your skin look younger, tighter, and firmer? For an answer, we turned to Dr. B. Grant Bishop, M.D., noted dermatologist and Clinical Professor of Dermatology at the University of Utah. Dr. Bishop told us, “Free radicals are highly reactive molecules that can severely damage skin cells,” explaining, “For more than three decades, researchers have known that free radicals accelerate the skin’s aging process. In scientific terms, free radicals initiate a destructive cascade of events that cause the denaturation of structural cellular protein, a loss of enzyme function, the depletion of natural cellular protectants, a shift in cell membrane lipid oxidation, and ultimately weaken the skin’s immune protective system… damaging DNA and predictably resulting in ‘mutational events’… like thinning skin, loss of elasticity, age spots and, of course, wrinkles… the classic signs of premature aging.” I don’t know about you, but any skin cream that can make 67-year-old skin renew itself with the efficiency of a 29- year-old… and “kill” free radicals at the same time… sounds pretty amazing to me. Back to top Idebenol Facts FACT: A 32% reduction in the appearance of fine lines, wrinkles and crow’s feet after one month, increasing to a 57% reduction in the appearance of fine lines, wrinkles and crow’s feet in just 3 months FACT: A 34% improvement in the overall appearance of the skin after one month, increasing to a 45% improvement in just 3 months FACT: A 33% reduction in wrinkle depth after one month, increasing to a 55% reduction in wrinkle depth in just 3 months FACT: A 40% rise in skin hydration after one month, increasing to more than 50% in just 3 months FACT: A 32% increase in skin firming and elasticity in only 14 days Back to top Idebenol FAQ´sQ. How do I use Idebenol?
A. Begin with clean, dry skin. Apply Idebenol at least twice daily (do not exceed three applications per 24-hour period). Use sparingly(Idebenol is a concentrated formula). Massage a small amount of Idebenol into the target area, using a circular motion, until completely absorbed. Idebenol absorbs quickly, leaving your skin looking youthful, smooth, and silky. Q. How does Idebenol work?
A. Idebenol is a topical antioxidant that helps reduce the appearance of fine lines and wrinkles and improve skin elasticity/firmness. But Idebenol’s powerful antioxidant helps to protect your skin from further damage, like wrinkles, dryness, and thinning skin, by protecting skin cells from the damage caused by free radicals - cell damaging molecules that are created by exposure to pollutants, smoke, and other environmental factors, including UV light. So Idebenol not only helps skin look better now, it also helps limit further damage. Q. How long will Idebenol last me?
A. It depends on how much you use, and how often you apply it. Q. Can I use Idebenol on the wrinkles/circles underneath my eyes?
A. The correct way to apply Idebenol to the eye area is to softly massage it into the skin covering the orbital bone around the eye.Do not apply Idebenol directly underneath the eye or on top of the eyelid. Q. Does Idebenol work on all colors of skin?
A. Yes. Q. Is it okay to use Idebenol if I get regular facials?
A. Absolutely. Your skin-care professional will likely wonder what you’re doing to make your skin look so good, though. You can decide whether you want to tell her/him. Back to top |
